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Meet Our Staff

Jeff Goeman

Jeff Goeman - President/Broker/Auctioneer

Jeff Goeman, president of Goeman Auction Service & Real Estate Inc. entered into the auction profession in 1981. Jeff first received a real estate salesman's license in 1979 in the state of Colorado, then his home. Upon returning to S.D. in 1981, Jeff graduated from the Taylor Worldwide College of Auctioneering in Mason City, Ia., In 1984, Jeff successfully completed the licensing requirements to become a S.D. Real Estate Broker.

Jeff Goeman views his ownership of Goeman Auction Service as an ongoing effort to provide their clients with excellent service and the newest technologies and methods that the industry can provide. Jeff personally strives to take his personal motto of "Treat everyone as you want to be treated, practice Christian principles, and conduct honest business" into each transaction. Mark 12: 30-31.
Read more on Jeff Goeman at the history of Goeman Auction.

Zac Van Beek - Manager/Broker Associate/Auctioneer

Zac Van Beek started working with Goeman Auction Service spring of 2010. A 2014 graduate of World Wide College of Auctioneering (Mason City, Ia) and a 2013 graduate of The South Dakota School of Real Estate, Zac currently manages the Goeman Auction Pavilion. Zac resides in Sioux Falls, SD and thoroughly enjoys playing bass guitar in Jazz Bands and performing as a percussionist in Concert & Symphonic Bands; and also frequently plays bass guitar with various Christian music groups.  Zac also enjoys opportunities to work as a Motivational Speaker.  Zac has an amazing story to tell indeed! With his engaging, fun, and positive personality, Zac has the ability to captivate his audience, to challenge them to change the way they view & treat people that are different, and to alter the way they live their lives.  Zac strives to provide great customer service and get his clients a fair market value for their properties.




James Goeman: Auctioneer

With a desire to follow in his father Les Goeman’s footsteps, James attended the World Wide College of Auctioneering, Mason City, Ia. In 1988.  Since that time James has assisted in conducted a very large number of auction sales that have ranged from large Construction & Machinery sales, large Estate auctions & is a large part of the firearms auctions that are conducted at Goeman Auction Service.  James has also been an active participant in assisting in such charitable auctions as Make A Wish, Pheasants Forever & a wide range of auctions aimed at assisting those in whatever need that they may have.  

James & his wife Jennifer reside in Lennox with their two sons Joshua, currently enrolled at SDSU & also an up & coming auctioneer; and Ben, currently attending Lennox High School and also assisting occasionally at Goeman Auction Service.

James is also a 17 year veteran employee of Beal Distributing of Sioux Falls where he has risen through the ranks to the designation of Team Leader.  James & his family are members of the 2nd Reformed Church of Lennox where he currently sits on the Board of Elders.


Larry Meyer - Auctioneer

Larry started in the auction business in 2000, with Goeman Auction Service of Lennox, S.D. after a retiring from a 40+yr. career in the millwork and building industry. Larry Graduated from World Wide College of Auctioneering, Mason City, Iowa on November 13th 1999. Larry's unmatchable knowledge of the millwork and building industry lends itself greatly to the many Building Materials Auctions we conduct every year. During the years of auctioneering, Larry has experienced many unusual auctions. He has learned that any kind of a sale is still a "People Business". Consigners and Buyers are still the final customers.